Alan Loux came to Rawhide in 2017 and serves as President and CEO. He oversees the strategic direction, vision, and management of Rawhide’s programs and services.
He holds an undergraduate degree in business/economics from Wheaton College and an MBA in marketing from the University of Wisconsin-Madison.
Alan brings extensive and diverse experience to the role, having held leadership roles in both the corporate and nonprofit sectors. He began his career working in faith-based nonprofit organizations such as Prison Fellowship, a global ministry to those in prison, and Inter-Varsity, a global college campus ministry headquartered in Madison, Wisconsin where he served as Director of Marketing and Assistant to the President. Most recently, Loux served as Vice President, Global Marketing with JLG Industries, Inc., an Oshkosh Corporation company and leading global equipment manufacturer. Previously he served as Corporate Vice President – Marketing with Direct Supply, Inc. a leading healthcare distributor serving the nursing home and assisted living market based in Milwaukee, Wisconsin. He enjoyed a 19-year career with Kimberly-Clark Corporation, a leading global consumer products company based in Neenah, Wisconsin coming up through the brand management ranks to become Vice President – Marketing and General Manager.